New York has Proenza, London has Rochas, Milan has Gucci, and Marni, and Versace, and Fendi, and Armani… the list goes on. Seeing what comes from the Milanese runways is always exciting because after all we’ve already determined that Italians do it better.
So what happened in Milan this Fashion Week? Read on.
Let’s start with the Dolce & Gabbana show. Firstly, it began with a crowd mixed with all different types of people rushing the floor, and beginning to perform a choreographed dance piece. It was exciting, and it helped further change the traditional ideas of runway shows, especially for a classic designer house like Dolce. The collection was beautiful, but expected: ornate, jeweled, loud, and paired nicely. They also touched on the logo craze seen on many runways lately (Vetements & Balenciaga come to mind), which will help them target the millennial driven market — although can millennials afford Dolce & Gabbana?
Who won the runway?
Marni set the tone for a beautiful, architectural, and conceptually designed collection. The runway was simple: narrow hallways with natural trimmed archways, and a slate concrete floor. It paired perfectly with the clothing, making it stand out, but fit the aesthetic. With just the first look Castiglioni designed a completely oversized fanny pack, with not one, but two pouches that all of us want to wear. She showcased these throughout the collection, some matching in fabrics, and others in leather. The shapes were bulbous, and playful. The clothing itself was designed for ease, and layering. You could throw any of the pieces together, and they would create a look that will always be different. Kudos to Castiglioni.
Last, but not least, let’s talk Alessandro Michelle’s reinvented baby, Gucci. The room was dusky and appeared to be filled with fog, which helped create this alluring effect of nostalgia. The carpet was plush, and the entrance had large hanging sequins. The collection was impeccably designed and styled. Michelle continued the “more is more,” trend and if paired correctly, you can load up as many jewels as possible, and look chic rather than cheap. He made it extremely difficult to hate anything, even though the enormous hats may be extremely hard to wear in real life.
Of course all the best looks from Milan are in the slideshow above, including many from Gucci and Marni.
Italians are famous for their “more is more” attitude and the trend continues for Spring 2017. Sequins were seen on many of the runways, often comprising entire outfits. We particularly liked the versions at Dolce, Fay, Giamba, Gucci, No. 21 and Au Jour Le Jour. The stripes trend we saw in New York and London continues in Milan, and apparently fringe is still pretty big in Italy. Nylon parkas, suits and jumpsuits are also a thing, seen at Versace and Jil Sander. Elsewhere, full ensembles in the primary colors — red, blue, yellow and green — along with matching accessories were seen at Pucci, Max Mara, Marni, Sportsmax and more.
There’s still one city left, don’t forget to stay tuned for our thoughts on Paris, the mecca of fashion.